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Press Release

November 20, 2015

Kathleen Reichert
American Skin Association

American Skin Association Announces New Education Council Member Michael Rogers of OneBlood

November 20, 2015 - New York, New York – American Skin Association (ASA) announced today that Michael Rogers, Vice President of Collections and Recruitment at OneBlood Inc., has become a member of its Education Council. Rogers oversees donor recruitment and collections for all of OneBlood. He is responsible for strategic donor growth and retention, implementing new company initiatives, donor services support, and bone marrow recruitment.

OneBlood distributes more than one million blood products annually, serves more than 210 hospitals throughout most of Florida, parts of Georgia, Alabama and South Carolina and employs more than 2,400 people.

"OneBlood fully supports and encourages our team members to be active participants in important community organizations. American Skin Association's Education Council does great work and we are pleased that Michael will be volunteering his time to assist them in their mission," said Don Doddridge, President and CEO of OneBlood.

Prior to OneBlood, Michael served as senior vice president of operations for Community Blood Centers of Florida. Before joining Community Blood Centers, Michael spent 11 years as a regional manager in the telecommunications industry.

He is a member of the Palm Beach County School Board's Wellness Promotion Task Force and on the board of FABB. Michael earned his bachelor's degree from University of Florida in Gainesville.

"American Skin Association is committed to education in sun safety and best practices for maintaining skin health. Michael will provide valuable insight as ASA continues to expand our efforts in Florida and across the country," said Howard P. Milstein, Chairman of ASA's Board of Directors.

"I am excited to welcome Michael to ASA's Education Council. He will be a wonderful addition to our team as we continue to educate children, parents and teachers across the nation on the importance of sun safety and skin health," said Dr. Helen T. Shin of Hackensack University Medical Center and the Chair of ASA's Education Council.


ASA's Education Council's mission is to promote the education of children and teenagers regarding skin health. In 2014, the Education Council made great strides. Its highly regarded program "The Wonders of the Skin" was transformed into digital format allowing teachers from around the world to access this valuable collection of lessons, worksheets and videos. The Education Council also began to make ASA's web-based programs more interactive. Through contextual inquiry sessions, educators and school nurses provided input as to what they viewed as important issues.


A unique collaboration of patients, families, advocates, physicians and scientists, ASA has evolved over twenty-eight years as a leading force in efforts to defeat melanoma, skin cancer and other skin diseases. Established to serve the now more than 100 million Americans – one third of the U.S. population – afflicted with skin disorders, the organization's mission remains to: advance research, champion skin health – particularly among children, and drive public awareness about skin disease. For more information, visit